What do they call the process of changing or hiding logos in set decoration?

The process of changing or hiding logos in set decoration is referred to as Greeking. This term is commonly used in the film and television industry to describe the practice of obscuring or replacing brand logos and trademarks to avoid legal issues or unwanted advertising associations. Greeking allows for a more neutral visual presentation in scenes, ensuring that the focus remains on the story or the characters without the influence of recognizable brands. It typically involves blurring, covering, or digitally altering logos during post-production, which is a standard practice to respect copyright laws while still maintaining the visual integrity of the scene.